Musiq, Angie Stone, Questlove & Others Featured In Nu Classic Soul Coca-Cola Ads

02/19/2003 4:00 PM, Yahoo! Music
Yves Erwin Salomon

(2/19/03, 4 p.m. ET) -- Musiq, Angie Stone, Amel Larrieux, Questlove, Scratch, Donnie, Aaries, and visual artist Mike Thompson are the stars of a new series of Coca-Cola ads. The ads featuring several of today's biggest neo-soul stars was initiated as part of the "Coca-Cola...Real" marketing platform.

The first spot, titled "Session," features an impromptu a capella jam session with Musiq, Larrieux, Aaries, and Scratch performing a revamped version of the jazz track "Compared To What." The spot began running on Monday (February 17) and will air during Wednesday's (February 20) episode of American Idol.

The second spot, titled "Inspiration," will premiere February 24. The spot will feature graffiti artist Mike Thompson spray-painting a family portrait of all the neo-soul artists featured in the ad series.

The final spot, "Mountain Music," will feature Angie Stone, Questlove, and Donnie at a karaoke sing-off. Stone will perform a special version of Alabama's "Mountain Music."

In addition to the ads, the soft-drink giant will bring the Coca-Cola Nu Classic Soul Lounge--a live show featuring the participating musicians--to Los Angeles on February 28 and New York City on March 12.

-- Yves Erwin Salomon, New York

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